- tessa-hParticipantMay 14, 2015 at 12:31 pmPost count: 1
As a consultant to non-profits, human service agencies, and other community-based organizations, I plan to offer a variety of services. Some of those services will be strategic planning, research, program development and evaluation, board support and training, team building, etc.
My last/sir name is difficult to spell (it has 3 vowels in a row) so I don’t want to try incorporating that into my business name.
While I’m a social worker who wants people to feel safe and comfortable with all of my services, I don’t want a business name that sounds overly emotional or “zen”. On the flip side, I don’t want a business name that sounds like a Fortune 500 company, either. Is something in the middle too much to ask for?
- chrisParticipantMay 17, 2015 at 3:31 amPost count: 18
I think that this may be one of those cases where a good descriptor of what you should be an integral part of the thinking – ie, a name with a tagline attached.
You may have a concise description of what your business is already, but, for the sake of argument, let us suppose that it is ‘Social Enterprise Consulting’, then something like:
Anthill | Social Enterprise Consulting
might be appropriate, picking up on the ‘you as part of their team working together’ approach. My experience of community-based, NFP organisations is that they are quite team-driven, so a name that reflects this would have synergy with their organisational culture.
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