- AnonymousInactiveNovember 27, 2017 at 6:19 amPost count: 0
My husband is starting a tax and accounting company and we’re struggling to come up with a name. Should he use his own name as part of the business name as a starting point and re-brand later? Our thought is that if we go with something descriptive, i.e. like “Premiere Tax + Accounting” it won’t cut through the clutter (same with using his own name, although, at the very least, it feels personalized).
Because we’re catering to mixed generations – Boomers, Gen X and Millennials – we’d like to create a balance. Not too trendy, but not too static/stagnant and something that has some meaning to it/around it. Any help would be much appreciated!
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