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Don't Forget Poland

During the past year, we've commented on Water Wars and noted the problems that the Coca-Cola Company had with its Dasani brand being tap water.
While all bottled waters try to conjure images of purity and refreshment, there are limits to what they can claim. Spring water, for instance, is water that comes from an underground formation and flows naturally to the surface of the earth. Purified water, which is essentially tap water that has gone through distillation or other filtering processes, cannot be called spring water or any of the other definitions, like mineral or artesian.

In 2003, Poland Springs, which is owned by Nestle, the largest water company in the country, agreed to pay $12 million to settle a lawsuit that claimed the company's water did not come from a spring but from well water. Despite offering $8 million in rebates and giving away $2.75 million in charitable contributions, Poland Spring contended that its water was properly labeled and the settlement did not require that the company change the way it markets its products.
In the recent article quoted above, from San Diego's Union-Tribune, Eric Olson of the National Resources Defense Council is quoted saying that bottled water labels still don't give consumers enough information to make informed choices. "For most water, you'd be hard pressed to tell where that water comes from because there is no labeling," he said.

Don't forget Poland comes from Maine!
Posted by abnu on Sunday, January 16, 2005 @ 10:13 AM [ + ]

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