WORDLAB

Free Naming and Branding Consultants and Resources


Bush's Law

During a roundtable with reporters, the President spoke about the "unintended consequences" of words, and made it somewhat clear whose responsibility it is to get it right.
"Sometimes, words have consequences you don't intend them to mean," Bush said Thursday. "'Bring 'em on' is the classic example, when I was really trying to rally the troops and make it clear to them that I fully understood, you know, what a great job they were doing. And those words had an unintended consequence. It kind of, some interpreted it to be defiance in the face of danger. That certainly wasn't the case."

On July 2, 2003, two months after he had declared an end to major combat in Iraq, Bush promised U.S. forces would stay until the creation of a free government there. To those who would attack U.S. forces in an attempt to deter that mission, Bush said, "My answer is, Bring 'em on."

In the week after the Sept. 11 attacks, Bush was asked if he wanted bin Laden, the terrorist leader blamed for the attacks, dead.

"I want justice," Bush said. "And there's an old poster out West, that I recall, that said, 'Wanted, Dead or Alive.'"

Recalling that remark, Bush told the reporters: "I can remember getting back to the White House, and Laura said, 'Why did you do that for?' I said, 'Well, it was just an expression that came out. I didn't rehearse it.'

"I don't know if you'd call it a regret, but it certainly is a lesson that a president must be mindful of, that the words that you sometimes say. … I speak plainly sometimes, but you've got to be mindful of the consequences of the words. So put that down. I don't know if you'd call that a confession, a regret, something."
It's definitely not an admission of any mistake. Certainly not an apology. Just, sort of a regret that you all didn't get what he meant.

Like the other "law of unintended consequences," it could be an eponymous law: Bush's Law. Whatever words a president uses, no matter how plainly he speaks, about half the country will misinterpretate him.

WordLab

More blogs about naming and branding.

Technorati Blog Finder


This page is powered by Blogger. Isn't yours?


Latest Wordlab Entries
  • Fanatastic
  • Shock and Almonds
  • Will Drink for Food
  • A Parent's Guide to Ambulance Chasing
  • Sproil
  • Hunt and Garter
  • Crutch and Dagger
  • Zenacity
  • Dwealth
  • Exosurance
  • Atilla Mockingbird
  • Born to Scrum
  • Harpo Marxism
  • Outliving Your Life Insurance Company - A Parent's Guide
  • Ciàobama






© 2006 WordLab. All rights resilient.


Note the cool Fine Print: The content found on WordLab is free to the world. Although we cannot guarantee that any of this content is not already in use by someone, somewhere, on this planet who may have seen it on this Web site or created it independently of our Web site, we have made a reasonable effort to give you what we believe to be original names and slogans and generally good stuff. Use what you will of our content since it is here for the taking. However, if you decide to use one of our names for a commercial activity, and since we have no assurance that the name may not already be in use by someone else as a trademark, domain name or otherwise, we strongly suggest that you take appropriate legal precautions, such as seeing a lawyer. In short, any necessary due diligence is up to you, but we at least make no claims on your potential future dream name. We merely ask that if you do decide to use any of our content, that you please send us an email ["word at wordlab dot com"] about it for use in our internal records and eplosive marketing campaigns. Thank you, and enjoy.