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The Smell of Money

It was only a matter of time, and money, before Donald Trump hooked up with Estee Lauder to create a new fragrance for Aramis. The story will be all over the news by the time you read this.
"We are excited to work with Mr. Trump, whose commitment to excellence and desire for perfection is unparalleled," said CEO William Lauder in a written statement. "We feel that Mr. Trump and Aramis are a winning combination of two global brands."
Names like Aragent, Your Fire, and Fragrante Delicto were tossed around the boardroom before the Donald finally settled on Donald Trump, The Fragrance. Negotiations for a hair spray deal are on permanent hold.
Posted by abnu on Friday, September 24, 2004 @ 1:36 AM [ + ]

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